Wednesday, 19 September 2012

FIAT goes Absolute-ly festive with Linea and Punto

Fiat Group Automobiles India Private Limited (FGAIPL) is introducing a surprise for its customers this festive season as it launches its Limited ‘Absolute’ Edition for Punto and Linea in India. These ‘Absolute’ edition cars come with a customised accessory pack that offers additional value to customers at no extra cost. The Absolute pack contents offer utility & exclusivity and aim at evoking a sense of pride & fulfilment for the customer.

Mr. Ravi Bhatia, Head, Business Development – Fiat Group Automobiles India Private Limited said, “Fiat has exhilarating plans for this festival season. To celebrate and share the festivities with our customers, the launch of the Absolute Edition offers them additional benefits at the same price. India is an important market for us and this endeavour is an important step for FIAT in that direction. We came out with this celebratory offer keeping the consumers sentiments and their needs in mind where they can avail maximum benefits at no extra cost”.

The Absolute edition of Linea and Punto will sport additional features, which will distinguish them from the regular existing versions. The Absolute edition pack includes features like, Touch screen GPS navigator with 3G tablet & smartphone functionality, reverse parking sensors, Linea and Punto branded door sill, contoured splash guards, carpets, boot chrome strip & ‘Absolute’ exterior branding.

The touch screen GPS Navigator & 3G tablet comes with a 1.0-Ghz processor and runs on Android 2.3 OS. It offers house-level 3D maps and is equipped with phone functionality, multimedia and bluetooth. The carpets provide a neat & cosy feel to the interiors of the car, the branded door sills add an element of style and an elegant chrome strip for Linea adds touch of class.

Apart from a range of accessories, the company is also offering insurance at a discounted rate along with free road side assistance & an exchange bonus.


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