Saturday, 17 December 2011

BMW to Set Up Brazil Plant to achieve target of 2 million Sales by 2020

BMW AG is very positive on the growth of Luxury Car Sales across the globe and is looking forward to achieve a challenging target to achieve a Sales of 2 million cars by 2020.

In lieu of achieving a target of 2 million Sales, the Car maker looks to capitalize on the growth shown by the emerging market. After huge success in India, now the company looks to manufacture cars in Brazil. The manufacturer, which will introduce a new version of its best-selling 3-Series sedan in February, anticipates that sales will grow in the U.S., China and Europe next year, unless the global economy falters, he said.

BMW has been considering building a factory in Brazil for months as it seeks to balance growth and avoid over-reliance on a single market. The maker of BMW, Mini and Rolls-Royce vehicles aims to defend its worldwide luxury-car lead from Volkswagen AG’s Audi and Daimler AG’s Mercedes-Benz, which have both vowed to take the top spot.


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