Monday, 31 October 2011

Hyundai's plan to launch new entry level variant of Eon



Hyundai has plans to launch a yet another entry level variant of Eon, which means the car is closely following the strategy and pricing of India's biggest carmaker Maruti. Hyundai says that we might launch another stripped down variant of Hyundai Eon if Maruti reduces the price of its highest selling car, Alto.

We also speculate that Hyundai Eon's yet another lower end variant could come at a time when Maruti launches its replacement of Maruti 800, which is at present speculated to be named as Cervo.

All in all, the segment is getting more competition and the only one to get benefit out of it will be End Consumers with launch of new variants and attractive discounts.

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