Friday, 22 July 2011

SsangYong Rexton SUV from M&M for India in context to that for UK auto market




The SsangYong Rexton, a very proper 4x4(all wheel drive) finds itself favorably priced in the UK. In fact, you would be reminded of the pricing for a compact soft roader. The latest SsangYong Rexton is likely to get the attention of those who prefer a great 4x4 for the family. With great equipment levels, the SsangYong Rexton could change Market dynamics for Mahindra & Mahindra.
Similar in size to the Toyota Land Cruiser, one wouldn’t be cramped for space, and its off-roading ability, traction control, and ground clearance can’t go unmentioned. Plenty of space in the interiors gives the SsangYong Rexton a very roomy feel.

Putting the SsangYong Rexton in perspective, it wouldn’t cost a bomb in the UK car market keeping in mind size, and towing capacity. However, the SsangYong Rexton that M&M plans to bring to India will be launched by the end of the 2011 fiscal, which puts the vehicle at least 7-8 months away. Mahindra and Mahindra will also be bringing the Korando-C SUV to India, and both would be received as completely knocked down (CKD) units to be assembled at the M&M Chakan facility, near Pune(MH).
The SsangYong Rexton SUV will not debut as a premium product in the UK auto market but its dynamics change in India where the premium SUV will be pitted against The Toyota Fortuner, Mitsubishi Outlander, Ford Endeavour and Honda CRV. A five speed automatic gearbox is expected, and the SsangYong Rexton SUV for the Indian auto market will be powered by a 2.7 liter five-cylinder turbo-diesel motor that records 162bhp.

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