Sunday, 17 July 2011

KTM Duke 350cc Indian launch announced and Triumph Motorcycles ‘Street Single’ 350 cc bike launch awaited

Production for Triumph Motorcycles continues to rise with the company looking at 53,000 bikes by year end at their Thai and British plants.  The surge forward can be attributed to existing top of the line bikes, as well as the company’s foray into new markets. At present the Triumph Motorcycles product portfolio lists 20 bikes as compared to just 13, 4 years ago. The company has new launches planned over the next two years.
Brazilian magazine Motociclismo divulged information about is Triumph developing a new product, a small-displacement, single-cylinder beginner’s bike. The kits will be produced at one of their Thai plants, and assembled at the Brazilian Manaus factory. To be presented in 2012, it’ll be powered by a four-valve, liquid-cooled, single-cylinder engine. Depending on which two wheeler market the new ‘Street Single’ is launched, it’ll be displacing 267 to 350 cc.
Triumph Motorcycles, CEO, Mr Nick Bloor, recently said, “India is a very important motorcycle market and Triumph has assessed it carefully before deciding to step in. We see it as the next step in our global business model. The appointment of Ashish Joshi is a signal of our seriousness about success in India. I wish him the best and look forward to comprehensive growth from the Indian market.” This development put’s another recent happening in perspective. Earlier this week Indo-Austrian KTM announced the 200cc Duke launch during the 2012 Auto Expo in India, and will follow up with a 350cc Duke the year after.

It is unclear yet as to which Triumph motorcycle variants will be launched in India, or when they will launch. However, with both launches impending, and KTM announcing their plans for the Indian two wheeler market, it wouldn’t be wrong to expect the Triumph 350 cc to make its way to the country. Being manufactured in Thailand and shipped as CKD kits, there shouldn’t be a problem shipping them to Indian shores. 250cc two wheelers are doing well in India, and Royal Enfield is the only bike manufacturer in India that offers 350cc motorbikes, and this opens up room for other manufacturers. In fact, the bike market in India is even looking friendly for 650 cc bikes at present. If Triumph Motorcycles were to launch the 350cc bike in India, depending on launch date, it may have to compete only with Royal Enfield to start with, or with the Bullet, and the KTM 350 cc Duke


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